Our Approach to Circularity

Circularity is critical as we continue on our sustainability journey as we ensure our products are created with end-use in mind. Ideally, at the end of our jewelry’s life, it will be recycled or reused rather than end up in a landfill.

We know that being a responsible jewelry brand doesn’t stop at checkout. It’s our goal to ensure our pieces are treated responsibly, from design to end of life.

Since 2021, Ana Luisa has donated over 13,000 preloved pieces of jewelry. We also currently partner with the Princess Project, an organization that provides free prom dresses and accessories to high school teens who otherwise might not be able to afford them. Our efforts have saved approximately 12 tons of CO2e and 71,400 gallons of water. Sometimes, it’s the space you don’t take up that makes a difference.

We hope to achieve an even more sustainable and circular process in the future. We have our eyes set on innovative forms of recycled materials, crafting our own recycled brass alloy, and we continue to research potential recycling partners to create an even more circular process.